This video 'Foundations' by Kate Nash fits very well with our genre and the look we are going for. This video uses a silly waltz rap just like our song choice, 'Alfie' by Lily Allen as well as the focus being on a female artist in a household setting. This video is entertaining and fun which is what we aim to do when making our music video.
This video is a good example of the type of props we will be using in our music video. There are puppets and animations used which makes this video, 'Happy Ending' by Mika look interesting and appealing. There are also shots in this video that we will also be using such as the close up shots of the moving puppets and the transitions used. Even though our song choice is quite upbeat we are looking to use slower camera movements like this video.
'Oh No' by Marina and the Diamonds is another good example of the genre we are focusing on. The colours that are used in this video is the main aspect we like about this as the bright colours create a very vibrant look and feel. This emphasis the genre 'mainstream-pop'.
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